American Hospitality giant Marriott is rebranding Renaissance Downtown Dubai to St. Regis in an agreement signed with RDK Tourism Investment to amplify its luxury presence in the United Arab Emirates.
The transformation and rebranding of the Renaissance Downtown Dubai is expected to be completed before this year ends. This signing is expected to further enhance the company’s luxury footprint across the UAE where it currently operates 17 hotels with more than 6000 rooms across 7 of its luxury brands.
The renovation plans are expected to include a residential inspired sophisticated design of the lobby and the addition of an Astor Ballroom. The renovations will be blended with the hallmarks of St Regis Hotels & Resorts, including the brand’s Rituals and signature St Regis Butler Service.
Jerome Briet, Chief Development Officer, Europe, Middle East & Africa, Marriott International, said:
We are delighted to strengthen our relationship with RDK Tourism Investment with this milestone project. The brand will arrive at one of the finest addresses in Downtown Dubai, which is home to the city’s most iconic landmarks. The St Regis Downtown Dubai is set to offer unparalleled luxury, bespoke service and modern glamour for leisure and business travellers alike.
The St. Regis Downtown Dubai will be the brand’s 4th property in the UAE, joining The St Regis Abu Dhabi, The St Regis Saadiyat Island Resort, Abu Dhabi and the upcoming The St Regis Dubai, The Palm.
St. Regis currently operates a total of 51 properties worldwide.
Featured image by Pinterest