Canopy by Hilton, Hilton’s vibrant lifestyle brand that takes inspiration from local neighborhoods, has opened its first hotel in Spain, Canopy by Hilton Madrid Castellana.
Location and Design
The property, owned by Hotel Investment Partners (HIP), is situated in the financial district of the city, a few minutes away from some of Madrid’s most popular tourist attractions, including Real Madrid Santiago Bernabéu Stadium and the tree-lined Paseo de la Castellana, in addition to Gran Via and Plaza Cibeles.
It is one of a trio of European openings under the Canopy by Hilton brand this year, following the summer opening of Canopy by Hilton Paris Trocadero, and the soon-to-open Canopy by Hilton London City.
Following the comprehensive refurbishment of the building’s interior, the hotel was planned as a setting to be lived and enjoyed. Airy, open spaces greet the visitor in a lobby – which creates an ambience conducive to conversation.
The theme of ‘Red’ Madrid underpins an interior decoration project that embraces popular “Madrileño” culture from the forefront of design. The project was masterminded by the studio of interior designer Jaime Beriestain and takes inspiration from the city itself – as the cradle of cañí [traditional Madrid] culture – to produce a space by everyone and for everyone, in the words of Madrid’s unofficial hymn.
Canopy by Hilton Madrid Castellana consists of 314 guest rooms and suites.
David Kelly, Senior Vice President, Continental Europe, Hilton, said:
This stylish hotel truly emanates the iconic city of Madrid, offering travellers an authentically local experience. Our third opening in the Spanish capital in the last year and Spain’s first Canopy by Hilton, we’re excited to launch yet another enticing option here in Spain for travellers visiting from across the globe, including the more than 118 million members of our award-winning Hilton Honors guest loyalty program. This opening is a further statement of our continued commitment to the Spanish hospitality market, as well as our growing confidence in a strong recovery for the tourism sector in the months and years to come.
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The lobby is dominated by Canopy Central, a gastronomic meeting point where visitors can enjoy a specialty coffee or food prepared from healthy, local ingredients. Planta Z, located on mezzanine, is where locals and visitors can enjoy fun street food-style dishes with live music on a spectacular terrace. The menu is focused on delicious, fresh and healthy cuisine, designed to be shared and combined with the extensive cocktail menu. A new casual meeting place in the capital for residents and visitors to experience the unique ‘Madrid vibes’.
Jaime Beriestain, Interior Designer, said:
We wanted to create an airy, open space, without barriers so that people could meet, see and be seen. For me, Madrid symbolises the colour red; it is a place where passion reigns and different, connecting cultures converge. That is why it is so important to offer the city a space that reflects that philosophy, a place to connect and meet — that is the concept behind Canopy by Hilton Madrid Castellana.
Hotel guests can enjoy the exclusive Pool Terrace with views of Madrid’s rooftops and skyline – a typically romantic Madrid scene. To complete this 100% local experience, the hotel welcomes all guests with violet sweets in their rooms, a souvenir that no visitor to Madrid should miss.
The hotel is owned by Hotel Investment Partners (HIP), the third-largest hotel investor in Europe, which has invested 37 million euros in the refurbishment project. Although the hotel will be marketed under the Canopy by Hilton brand, HIP has reached an agreement with Barceló Hotel Group to manage the establishment.
Meanwhile, Hilton recently signed its 4 resort in the Maldives, Hilton Maldives Amangiri, bringing its flagship brand to the dreamy island paradise, Conrad Los Angeles at The Grand LA, DoubleTree by Hilton Osaka Castle, Sea Breeze Santorini Beach Resort, Curio Collection by Hilton and DoubleTree by Hilton Bahrain Residences. The hospitality giant also recently opened its first DoubleTree property in Germany, first Tapestry Collection property in Europe, DoubleTree by Hilton Brussels City, Hilton Vallarta Riviera All Inclusive Resort, The Ray Hotel Delray Beach, Curio Collection by Hilton, Mangrove Beach Corendon Curaçao, Curio Collection by Hilton and Hilton Garden Inn Austin University Capitol District. The hospitality chain will open its largest hotel in Asia-Pacific in Singapore in January 2022 has opened its 500th Home2Suites hotel.
Featured image by Hilton
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