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Radisson signs agreement to expand its footprint in Gujarat and Rajasthan

Radisson Hotel Group has signed an agreement with NILE Hospitality to expand its footprint in Gujarat and Rajasthan. Under this partnership, NILE Hospitality will be responsible for growing the Park Inn and Suites by Radisson brand in Gujarat and Rajasthan.

Radisson – Gujarat and Rajasthan

NILE Hospitality will be responsible to grow the Park Inn and Suites by Radisson brand in Gujarat and Rajasthan, particularly in Tier-2 to Tier-5 cities.

Gujarat boasts higher industrial activities along with tourist and pilgrimage destinations such as Dwarka, Gir Somnath, Dharoi, and Kutch. Rajasthan being a culturally rich, heritage destination with historical forts, palaces, art, and culture makes it an interesting tourism destination for travellers.

We are delighted to continue our collaboration with NILE Hospitality to strengthen our presence in western and northwestern India. Tailored for the Indian market, Park Inn & Suites by Radisson is an enabler behind our vision of delighting guests with the Group’s signature Yes I Can! service philosophy while maximizing value for our partners. This partnership is in tandem with our five-year expansion plan for South Asia to fuel our growth in tier 2 to 5 markets of India.

Nikhil Sharma, Managing Director and Area Senior Vice President (ASVP) – South Asia, Radisson
Hotel Group said.

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Park Inn and Suites by Radisson brand is a conversion-friendly model launched by Radisson Hotel Group tailored for the Indian market. On the consumer front, the essence of Park Inn & Suites by Radisson is centred around “Inviting Modern Comfort” ensuring that guests feel welcome, valued, and well-cared for. With an average size of 50 to 70 rooms, hotels under the brand will be equipped with inviting social spaces, a welcome corner, a fitness center, services like free WiFi, and signature breakfast options.

“We are thrilled to embark on this remarkable journey with Radisson and accelerate NILE Hospitality’s growth strategy ushering in a new era of domestic expansion. Building on the incredible success of our existing portfolio of hotels with Radisson Hotel Group, this partnership comes at a time when demand for a strong, mid-scale brand that is newly built, brownfield, and conversion-friendly is stronger than ever. It’s a wonderful time to be leveraging this demand and adding new hotels to India’s thriving hospitality and tourism industry, as we continue to see increased domestic growth. With Radisson’s global presence and NILE’s expertise as a third-party operator, this beginning will provide an exciting developing pipeline while curating the best destinations and key gateway cities in these states.”

Vikram Singh Chauhan, Founder and CEO, NILE Hospitality said.

Radisson operates 10 of its brands in India namely Radisson Collection, Radisson Blu, Radisson, Radisson RED, Park Inn by Radisson, Park Plaza, Park Inn & Suites by Radisson, Country Inn & Suites by Radisson and Radisson Individuals and its extension Radisson Individuals Retreats.

Featured image by Radisson

What do you think of Radisson’s agreement with NILE Hospitality to expand its footprint in Gujarat and Rajasthan? Let me know in the comments section below.

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