Marriott has announced that its iconic luxury brand JW Marriott will debut in Greece with a resort in Crete.
JW Marriott Crete Resort & Spa will be spread across 100 acres of coastal beauty. The resort will be situated in the outskirts of the town Chania along Marathi Beach, which is known for its crystal clear, shallow water and is regarded as a popular starting point for excursions in Crete. Chania is a charming medieval town home to some of the most beautiful beaches in Greece, castles, and a breathtaking natural landscape. The property will be in close proximity to Chania Airport, and a two-hour drive from Heraklion International Airport.
Designed by acclaimed architecture firm Block722, JW Marriott Crete Resort & Spa is anticipated to blend modern elegance with authentic Cretan heritage. The resort is slated to offer 160 stylishly appointed luxury guestrooms with all suites and villas featuring a private pool or jacuzzi.
Stay up to date: Sign up for my newsletter to never miss latest Aviation and Travel news.
Greece remains as one of the most attractive destinations for today’s global traveller, and the signing of JW Marriott Crete Resort & Spa reflects the continued demand we are seeing for luxury accommodation across the country. We look forward to working with Vasilakis SA and SWOT Hospitality to introduce the brand’s legacy of extraordinary hospitality, thoughtful design, and enriching well-being experiences to the island destination of Crete.
said Jerome Briet, Chief Development Officer – Europe, Middle East & Africa, Marriott International.
Design plans for the resort also comprise multiple tranquil wellness spaces inviting guests to fully embrace the here and now including a JW Garden and five culinary experiences, inclusive of a traditional Cretan restaurant and a beach dining venue.
Additionally, the property will offer multiple swimming pools, a fitness centre, beach club, spa and Family by JW experiences.
SWOT Hospitality is known for its expertise in managing luxury hotels across Greece. It is collaborating with Vasilakis SA and Marriott International as the third-party operator for the franchised property.
Featured image by Marriott
Both the other images by Marriott
What do you think of JW Marriott entering Greece? Let me know in the comments section below.
Follow IH Aviation and Travel on Social Media on Instagram, Twitter and YouTube.